20+ Years of Professional Pet Care, Now in Your Home

The Groomer's Choice™ since 2003. Eco-friendly. Cruelty-free. Made in the USA

At P.E.T.® (Pure Efficient Treatment), we believe every pet deserves to look as good as they feel. For over two decades, we’ve been the "secret weapon" behind the world's most pampered pets, providing professional-grade solutions that transform the grooming experience.

Perfect for all kinds of pet parents & pets

Trusted for 20+ Years

The Groomer's Choice™ since launch / now available for you at home.

All Natural Ingredients

Shea Butter, Aloe Vera, Grape Seed Extract, Vitamins A & E
nothing synthetic.

100% Satisfaction Guaranteed

Every product is backed by our full satisfaction promise.

Eco-Friendly & Cruelty-Free

100% biodegradable
kind to your pet and the planet.

We Give Back

A portion of every purchase is donated to animal welfare organizations.

Our Heritage: The Groomer’s Choice

Launched over 20 years ago, our P.E.T.® line was originally designed exclusively for industry professionals. We quickly earned the title of The Groomer’s Choice™ due to our uncompromising results. In 2018, we decided it was time to bring that same professional quality directly to your home, launching our retail line of shampoos, conditioners, and spritzers.

Frequently Asked Questions

What makes P.E.T.® products "The Groomer’s Choice"?

For over 20 years, our P.E.T.® (Pure Efficient Treatment) line was available exclusively to professional groomers who required high-performance results. We earned the title The Groomer’s Choice™ because our formulas don't just wash—they transform. Since 2018, we’ve brought that same professional-grade quality to the retail market, allowing pet parents to achieve "show-dog" results at home.

Are your products safe for pets with sensitive skin or allergies?

Absolutely. We prioritize your pet’s health by using a gentle, botanical-based formula. Our shampoos and conditioners are enriched with Aloe Vera, Shea Butter, and Vitamin E to soothe irritation. To ensure maximum safety, our products contain no DEA phosphates, synthetic dyes, or harsh perfumes, making them ideal for pets with delicate skin.

What does it mean that your products are 100% biodegradable and eco-friendly?

It means we care about the planet your pet plays on. Our formulas are 100% biodegradable, meaning they break down naturally without leaving harmful residues in the water system. We use all-natural, cruelty-free ingredients and eco-friendly manufacturing processes to ensure our environmental pawprint is as small as possible.

How do P.E.T.® products help improve my pet's coat and skin?

Our products go beyond surface cleaning. We use a premium blend of Cocoa Butter, Grape Seed Extract, and Vitamins A & E to provide deep hydration. This unique combination repairs the skin’s moisture barrier and strengthens the coat from the root, resulting in a dramatic improvement in shine, softness, and overall manageability.

Do you really donate a portion of every purchase to animal organizations?

Yes, we do! At P.E.T.®, our love for animals drives everything we do. We believe in giving back to the community that inspires us, which is why a percentage of our proceeds is donated to animal organizations dedicated to the rescue and welfare of pets in need. Your purchase helps us make a difference.